Heritage houses an alternative to strengthen the tourist activity of the destination Bahía de Caraquez (Ecuador)
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Abstract
The heritage houses have become a cultural historical symbol at the territorial level, where they transcend these from the first settlements and emigrations that arrived in the country, giving it liberal ideas at the beginning of the 20th century and a cosmopolitan air, in order to seek strategies to strengthen the tourist activity in the destination, it was considered to carry out a diagnosis to measure the perception of tourists who attend the town regarding their criteria of heritage houses and their state of conservation. The descriptive method allowed to base criteria based on the results produced by REDATAM demonstrating that these constructions marked the cultural development of the region and therefore the heritage houses. The main result is to develop contingency plans to face reconstruction strategies for heritage houses to strengthen tourist activity in the destination.
Keywords: heritage houses, diagnosis, conservation; tourist activity; Bahía de Caráquez, Ecuador
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