Echophanic pragmatics of the ‘opportunist’ artistic counter-discourse in politics
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Abstract
The aim of this article is to examine within the framework of cognitive pragmatic theory (D.Sperber and D.Wilson, 1994, 2005; Carston 2002), some pragmatic and translational aspects of art (E.A.Gutt, 1991; 1998; 2004). As applied to a political-electoral counter-discourse about Barack Obama with strong artistic connections. The visual-pictorial language has a great communicative potential in spite of its complex structures and processes, it really wants to have verbal anchorage in order to achieve persuasive purposes, especially in multimodal texts of echoic nature. We shall be focusing here on two artworks considered by many critics canonical pictorial icons of American culture: Washington Crossing the Delaware by Emanuel Leutze (1851) and American Gothic by Grant Wood (1930).
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BALSERA FERNÁNDEZ, M. (2013). Echophanic pragmatics of the ‘opportunist’ artistic counter-discourse in politics. Hikma, 12, 23–46. https://doi.org/10.21071/hikma.v12i.5234
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